Kit Kat have extended their "Have a break" campaign in the digital space - they give net surfers just that - A total break.
http://www.thefirstworldwidewebsitewherenothinghappens.com/
A break from the digital information of all sort - tweets, Facebook updates, emails etc.
Love the bit at the bottom - ‘If you detect something happening on this website, it’s probably a bug and we’ll try to fix it’.
Thanks to Innovation Feeder for the heads up on this.
Funny idea, but the only thing I wonder is how they have let their consumers know about this. My quick Google search shows almost all of the listings referencing the site are marketing related blogs and wesbites?
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